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Tips on getting the most of of social media

Want to really get your social media rocking?

– Use social media before your launch
Share, help and connect, it’s not a sales channel. Think local and like minded and share your journey.

– Vary your posts
Use plenty of images and have a bit of fun. Only use some of your posts for promoting your product. Show the behind the scenes, people like to see the person behind the product/brand.

– Be yourself but show your USP
Be clear on how you’re different/better but show your passion, personality & knowledge.

– Learn from social media pages you love
Why do you engage with them? Learn from them and adapt if you can for your page.

– Get reviews by local bloggers and journalists
This will drive growth and exposure so identify them early and engage with them. Start local, then regional and then go for national.

– Do it everyday
Update every day and engage to customers and people you’ve connected with.

– Get your team behind the social media brand
Encourage your team to get involved.

It’s a great tool especially for start up’s with a limited budget so get started and get your brand rocking.

Una Ryan_Marketing Eye

Authors Bio

Una Ryan

Una Ryan is a marketing coach and registered mentor for 15 Local Enterprise Offices (LEOs) in Ireland, Design Council Of Ireland and InterTrade Ireland with over 25 years of experience helping thousands of Irish SMEs achieve measurable growth.

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