Look up

Look up

It is that time of year that gives us a chance to look up from the daily activity and figure out what we want to achieve with our business over the coming months – whether it’s growth, a new direction, new projects, new products or services.

Remember to focus on where you want to go first, then figure out how you are going to get there.

We find from talking to small business owners everyday that they are always focusing on the latest tactic whether it’s a new tactic on social media like Facebook or Twitter, or online via SEO and their website. These are all important tools for reaching your audience but it is vital that you know what you’re trying to achieve first. Compare it to trying to lose some weight – it’s the same as going to a few different weight loss groups and trying to do bits from each without figuring out how much weight you are trying to lose and how you are going to lose it.

Make 2017 different by agreeing on the following;

Agree on the goals. Where do you want to be in 2 weeks, 2 months, 2 years?

Agree on reality. What is actually happening now? What is possible?

Agree on measurement. What does success look like? What does failure look like?


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The business was set up in 2010 by Una Ryan who identified a niche in the market for businesses who need help getting the most from their marketing efforts and business planning.

Phone:(087) 9490343
Email: showmehow@marketingeye.ie
Website: www.marketingeye.ie
Address: Upperchurch, Thurles, Tipperary

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