Creating your Value Proposition

Stand out from your competitors

Are you the same as your competitors? It’s a simple question but also a profoundly difficult question for many business owners (especially service providers). Be honest and answer it. If you are the same as your competitors, why would customers choose you? Is it because you are shouting the loudest? If you can afford to […]

Top 3 reasons why your marketing isn’t working

Small Business Marketing To do list

Clients usually call me when they’re stuck with their marketing. They have a great service/product but they’re having trouble finding new customers. They’ve tried all sorts of marketing tactics but just can’t get results (or aren’t getting the results for the time and money being spent).  Does this sound familiar? I have worked with hundreds […]